What are the differences between a Freelancer, an Agency, and FocalFuse?
Many students and freelancers are inexperienced. They offer cheap designs and are happy to start right away. The lack of research and discovery upfront results in a waste of time and money. Sometimes freelancers fail to ask the right questions that define your brand voice, position your brand to produce results, and work effectively. If questions like these are important to you (which they should be), not just any freelancer with design software is the right fit for your project. You might need a higher level of thinking and more care to be applied.
Sometimes a full-service digital media agency is what you need. Agencies typically have more resources at their disposal than a freelancer does. For projects that are complex, and require various skills, consider contacting an agency. A larger budget and more planning/communication are required when working with an agency due to their amount of overhead. Months of meetings are helpful for some companies, but they can slow down others who need deliverables quickly. In general, the more risk an organization faces if they get their branding wrong, the more likely they are to hire a big agency. For you, this might be out of your budget and time frame. There is, however, an alternative option.
FocalFuse works with brands who require big-picture thinking, quick turnaround times, visual continuity, and effective results. We believe in doing what’s practical and what works to get your brand to the next step. We value working for a purpose and working effectively and efficiently. If you are results driven and need a creative problem solved without the hassle of long turnaround times and agency sized overhead fees, FocalFuse could be the perfect fit for you.