Embrace The Power Of
Custom Illustration

Embrace your style, strengthen your brand, & grow your business with custom Illustrations.

We create eye-catching and carefully crafted custom illustrations that energize your marketing, event, apparel, and brand.

We create eye-catching and carefully crafted custom illustrations that energize your marketing, event, apparel, and brand.

How Custom Illustration Helps You Thrive

Illustration Boosts Branding

Illustration is an important part of crafting your brand's image. It offers a visual narrative that enhances your brand and story.

Illustration Activates Apparel

Unique and on-brand illustrations unlock a world of options when it comes to building out your apparel and clothing collections.

Illustration Energizes Events

Custom Illustrations energize your event's marketing, signage, merchandise, motion graphics, and so much more.

Illustration Motivates Marketing

Illustrations help you communicate your message, help your brand visually express itself, and connect with your audience on another level.

From Detail To Retail

On-brand Illustrations crafted with
passion, care, & attention to detail.
Everwild

How Custom Illustration
Helps You Thrive

Illustration Boosts Branding

Illustration is an important part of crafting your brand's image. It offers a visual narrative that enhances your brand and story.

Illustration Activates Apparel

Unique and on-brand illustrations unlock a world of options when it comes to building out your apparel and clothing collections.

Illustration Energizes Events

Custom Illustrations energize your event's marketing, signage, merchandise, motion graphics, and so much more.

Illustration Motivates Marketing

Illustrations help you communicate your message, help your brand visually express itself, and connect with your audience on another level.

From Detail To Retail

On-brand Illustrations crafted with passion, care, & attention to detail.

Everwild

How Branding & Design Help You Thrive

Branding Builds Awareness

Strategic branding helps you stand out in your industry and differentiate from the competition.

Branding Generates Business

Consistent branding efforts create engagement and convert your audience into customers.

Branding Creates Loyalty

Extraordinary branding positions you to transform customers into loyal advocates of your business.

Branding Grows Equity

Distinctive branding increases the social value, perceived quality, and market share of your business.

Branding Services

Brand Discovery

Brand discovery helps define “who you are” and creates a foundation to clearly communicate the essence of your business to your team, stakeholders, and audience.

In a one hour call, we outline your brand story, key values, value proposition, and other insights to help you get from where you are now to where you want to be.

Brand discovery is standard for us to clarify your brand attributes and is included in every branding project that we are apart of.

Brand Strategy

We fuse your business goals with a brand strategy that helps you achieve them. In this 4 hour virtual strategy session, we clarify the variables that make your business one-of-a-kind.

You’ll walk away with an extensive brand document that serves as a roadmap and positions you for long-term growth. We cover your brand story, brand essence, market positioning, archetype, communication, design assessment, and much more!

This is one of the most valuable services we can offer your business!

Logo Suite & Spec Sheet

Your logo is one of the most recognizable elements of your brand. Because your logo is used on almost all touch-points throughout your business, getting it right and making it adaptable means everything.

Now that it’s 2022, a cookie-cutter logo is no longer enough to connect with your ideal audience in all the places they engage with your business.

Our logo suite includes industry research, brand discovery, responsive logo variations, and a spec sheet that serves as a guidelines for brand consistency and helps you stand out in your industry.

Brand Identity & Guidelines

Your brand is your reputation- it’s what your ideal audience feels about your products, services, and business as a whole.

It’s extremely important that your brand identity connects with your target audience so you can win space inside the hearts and minds of your customers and increase your sales.

Our brand identity process includes industry research, brand discovery or brand strategy, logo suite, messaging, color system, typography, visual elements, and a brand guidelines PDF that acts as a visual roadmap for your brand communications.

Illustration

Custom illustrations and brand collections help you energize your brand or event and grow revenue through merchandise and apparel sales.

Our illustration & brand collection includes research & ideation, 8-10 custom illustrations, emblems, badges, icons, and lockups that align with the values of your brand or event, and a collection sheet showcasing all of your new illustrations.

Packaging Design

The way your product is packaged speaks volumes about how it’s perceived. Your packaging design should steal the attention of your ideal customers and set your product apart from competing brands.

Our packaging designs go to work to represent the quality and personality of your product so you can connect with your audience and boost your sales.

How to Get Started

GET STARTED

The FocalFuse Framework

Our brand identity process was designed to create an effective, efficient, and extraordinary experience for you and everyone involved- so you can feel the peace-of-mind and confidence that you’ve been waiting for.

The Extraordinary Intro PDF

Free PDF to Kick Off Your Logo or Brand Identity Project

Download Now

Questions that help you gain clarity about your project goals, scope of work, timeline, and project budget before you start.

We can't thank FocalFuse enough for the work done for us at Yard Barbers. Matt took a vision we had and brought it to life in a way we couldn't have ever imagined. The professionalism, attention to details, and skillset are superb! We've found our go-to and we HIGHLY recommend FocalFuse if you want your company to be represented in the best way possible! Matt is a genius.

Nathan Leonard | Owner of Yard Barbers

Let's Energize Your Business!